Values. Goal for 2015: proportion of foreign teaching and research staff: 10%; proportion of foreign master’s students: 8%; proportion of foreign doctoral students: 10%; competition to fill professors’ positions: 1.5. Openness: a university with the most international student body in Estonia (more than 1,100 foreign students and exchange students from Europe, Asia, America, Africa – altogether from more than 70 countries). Almost every tenth TUT student is from a foreign country; collaboration with the top universities of Europe, Asia and the USA; a U.S. study and cultural centre (American Space) has been developed in TUT Mektory in cooperation with U.S. national authorities and partners; an Asian Innovation Centre has been developed in TUT Mektory in cooperation with embassies and partners; joint development projects are promoted with international and fast-growing companies, product development of small and medium-sized enterprises is supported; summer and winter courses are offered as international continuing education activities involving all age groups. Professionalism high requirements for academic positions; high-quality support activities appropriate for an international working and language environment. Innovativeness implementation of innovative ideas, supporting innovation and business; supporting prototyping of the university’s industrial property and enterprises and start-up companies; solving product development problems in cooperation with other companies; organising business model competitions for students in order to support application of the knowledge obtained at the university in real life; participation in the Prototron fund together with Tehnopol and Swedbank; in order to introduce the university and engineering and to make these more down-to-earth, children from 7 years of age are involved.